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Exhibition Status Update!

With 3 weeks until SHOWTIME, the 20th Anniversary edition welcomes an All-Star cast of new and returning exhibitors, making up the largest DOMOTEX asia/CHINAFLOOR to date. Due to high demand in all product...

Global designers to exhibit at Luxury Br…

Designers from Europe, Middle East and North America will exhibit at the upcoming Luxury Brands Carpet Show. The second edition of the curated Luxury Brands exhibition and designer carpet collection is scheduled to...

H&M to dress Swedish teams for Olymp…

Hennes and Mauritz Group (H&M) will dress the Swedish teams for the Winter Olympics and Paralympics in PyeongChang 2018. The company will create outfits for the opening and closing ceremonies. The collection will...

Saurer to show Allma TechnoCorder TC2 at…

Saurer Technologies GmbH & Co. KG Twisting Solutions, a leading provider of energy efficient solutions for tire cord, carpet, staple, glass filament, and industrial yarns, will present its Allma TechnoCorder TC2 innovative machine...

Cone Denim and Unifi launch S Gene with …

Cone Denim and Unifi have launched the latest in advanced stretch technology - S Gene with Repreve . Combining the advanced stretch technology of S Gene with the superior sustainability and performance of...

Shima Seiki to partake in Premiere Visio…

Leading computerised knitting machine developer, Shima Seiki Mfg., Ltd., is set to participate at the Premiere Vision show, a global event for fashion professionals, to be held in Paris, from February 13 to 15, 2018...

Measurably more productive and econom- i…

Even if the winding machine is only responsible for about 10-15% of the energy consumption (compressed air and electrical energy) when considering the classic ring spinning process, these criteria play an important role...

Wool to dominate at Intertextile Shangha…

Some 3,300 exhibitors from around 20 countries covering all apparel fabrics and accessories product groups are expected at the Spring Edition of the industry’s most comprehensive sourcing platform for the spring/summer season, Intertextile...

Online shoppers in Hong Kong want more choices and convenience



Online shoppers in Hong Kong are the least satisfied with their online shopping experience compared with those in the United States, Europe and China, according to survey results released by comScore Inc.and UPS.

The survey, "UPS Pulse of the Online Shopper: A Customer Experience Study" for Asia and Australia, is part of a global study that measures e-commerce preferences of consumers and the integrated buying experience of shopping in physical stores and online, also known as omni-channel retailing.  

It found that online shoppers in Hong Kong are the least satisfied with the online shopping experience from all the countries surveyed at only (38%), compared with the United States (83%), Europe (78%) and China (60%).


More control over purchase delivery matters the most

Online shoppers said they want more delivery options. The key reasons for the world’s lowest satisfaction includes the lack of green/environmentally friendly shipping options (34%) and the limited ability to choose a specified time of day for delivery or reroute packages (37%). The survey shows consumers view these areas as critical, providing retailers with insight on ways to drive customer retention.


Over half (55%) of the Hong Kong consumers agreed that package tracking is an essential feature and 58% of them viewed the ability to track shipments directly on the retailer’s website as the most important feature, followed by text message at 57% and email notification with a tracking number at 55%.

“Our survey reveals online shoppers value convenience and transparency greatly,” said William Ng, managing director of UPS Hong Kong and Macau. “UPS’s full suite of logistics solutions and innovative technologies provide online retailers and their end customers with flexible options and shipping milestone transparency that will enhance their experiences.”

Omnichannel retail experiences

Today’s shoppers are also becoming more discerning with choices when it comes to shopping online and seek a greater interaction with retail stores.

73% of the surveyed Hong Kong shoppers, the highest percentage in the world, have bought other items while in store to collect their online purchases, highlighting the incremental sales opportunity for retailers.

Location-based social/deal services have also gained popularity among the Hong Kong shoppers as 44% of consumers prefer to receive promotions sent by retailers using location-based social/deal services, particularly from local sites for coupons such as Yahoo! Hong Kong Deals (20%). The survey also shows 66% of Facebook users “like” the retailer to stay in touch, and 56% actively voice their opinions to the brand on Facebook.

“With the high smartphone and tablet penetration rates in Hong Kong, it is no surprise the online shopping community has grown exponentially in recent years,” said Susan Engleson, comScore senior director. “With such a sophisticated e-commerce market, retailers will need to strengthen the online and offline shopping integration to meet the changing needs of the Hong Kong consumers.”


Hassle-free returns as a competitive advantage

When asked what is considered important during the check-out process, Hong Kong had the highest number of respondents (88%) rate “easy to access reviews of other buyers” as their top preference, compared to the Asia Pacific’s average at 72%.

In addition to user reviews, 9 in 10 Hong Kong consumers also review retailers’ return policies. A hassle-free returns policy not only entices shoppers to recommend the retailer to friends (48%), but also attracts them to shop more with that retailer (43%). Other important factors: free or discounted shipping options (58%), free returns (46%) and easy returns and exchanges (36%).

The global study is based on a comScore survey of more than 14,000 frequent online shoppers in the U.S., Europe (Belgium, Netherlands, France, Germany, Italy and the UK), Asia (China, Hong Kong, Singapore), Australia, Mexico and Canada.

Textile News

new and captivating world of trends, inn…

interview with Domotex Director / Ms. Susanne Klaproth   Could you please give us a br...

Sellers,The Carpet Finishing Machinery S…

  Interview with Mr Roozbeh Moravej Mr Roozbeh Moravej is the new face of the British ...

Destructive competition among producers …

  In this issue of the magazine we have an interview with Masoud Kamali ardakani former...

The knowledge of melt-sminning machinery…

  Interview with Mohammad Ali Zare Manager of STIM Group   KJT: Please gave a detaile...

Kohan Textile Journal interview with Loe…

Mr. Silvano Auciello / Sales Director   1.  Could you please let us know about your su...

Interview with Messe Frankfurt (HK) Limi…

“The gateway to Asia's home living” this is your slogan. Could you please explain why ...

Arab Carpet and Flooring Expo 2017

Interview with “Ms. Dyan Balgos” who is the “Marketing Manager” for “Arab Carpet and Floor...

Farsh Online: New window to Carpet E-com…

  Online Carpet Sale: Still Accelerating Farsh Online is the first online carpet sale in...

Zartosht; An Experience Ranging from Han…

Kohan Textile Journal Zartosht; An Experience Ranging from Hand-woven to Machine-made C...

Dr. Karegar speaks on return of Iranian …

Kohan Textile Journal Dr. Karegar speaks on return of Iranian carpet to America: India...

Salehi: My Biggest Challenge with Produc…

        Kohan Textile Journal In an Interview with Winner of Designing Prize in a C...

Farahi: We are satisfied with our partic…

        kohan textile journal Ali Farahi (Eng.), is a member of Farahi family who m...

Interview with Mrs Regina Brückner

Kohan Textile Journal Interview with Mrs Regina Brückner, Chairperson, VDMA Textile Mac...

Interview with Ms Wendy Wen

Kohan Textile Journal Interview with Ms Wendy Wen, Senior General Manager, Messe Frankf...

Interview with Mr. Xie Xi

Kohan Textile Journal Interview with Mr. Xie Xi, Sales Director, Greater China Region, ...

Interview with Mr. HE Tong Tong

kohan Textile Journal Interview with Mr. HE Tong Tong, General Manager, SHENZHEN HOMER ...

5Q: Get to know Southwest ChemDry

Southwest ChemDry owners Clancy and Rosemary Byrne . ...

Persian Sarouk rugs are highly regarded

Persian Sarouk rugs are highly regarded ...

Interview with Mr. Hamidreza Moshiri

Kohan Textile Journal Interview with Mr. Hamidreza Moshiri, Managing Director of Mashha...

Interview with Mr. Morteza Ghahari

Kohan Textile Journal Interview with Mr. Morteza Ghahari, Managing Director of Khatereh...

interview with Mr. Saleh Nasser Alsoray…

interview with Mr. Saleh Nasser Alsorayai Managing Director of Alsorayai Machine ...

Interview with Mr. Ziadi

Baradaran-e Ziadi Carpet Company has an outstanding experience in the business of handma...

Interview Mr. Ahmad Sadeghian

Kohan Textile Journal interview with Mr. Ahmad Sadeghian (General Manager of Setareh Ka...

Interview with Mrs Ulrike Wechsung

Kohan Textile Journal Interview with Mrs Ulrike Wechsung Director of Heimtextil Exhibi...

Interview with Mrs Mara Bormann

Good looking and waterproof: Fabrics for Yachting ...

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اینستاگرام فیسبوک گوگل پلاس توییتر خبر خوان

 
Kohan Textile Journal

Middle East Textile Journal

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